10. Five Tips Before You Submit
Now you’ve got a decent web page, with good content and meta tags. However before you start entering meta tags into search engines. Here is a summary of some tips on what to do (and what not to do), to improve your relationship with the search engines.
1. Get Your Own Domain
As mentioned before in this book the main reason for getting your own domain name is that some search engines won’t list you unless you do. People are more likely to buy from you if you have your own domain name.
What looks better to you, “http://www.mittsforbighands.com/” or “http://members.aol.com/home/page- mitss/05781/”?
2. Submit Pages With Lots of Links
Many search engines are now ranking web pages that contain a lot of links to other sites higher than those that contain fewer links. This is why it is a good idea to submit your pages with as many links to other sites contained in them as possible and also to make sure that you are well pinged by other bloggers.
However, make sure that any links that appear on your site are related to the content of your pages! If not you will simply waste bandwidth drawing unrelated traffic.
Whenever you find a web site that has content similar to yours, email the webmaster and ask for a link, pointing out why it would be appropriate. If he has content on his site useful to your visitors, link to him without even offering to trade links. Link to him, then email him and ask for a link back. This helps drive traffic to your site and increase your popularity in the search engines.
3. Avoid Using Flash Animation
Search engines perceive sites with flash as being “empty spaces.” Rather than checking out the content, most search engines just discard the URL. Thousands of sites have been rejected because a spider inside a search engine denoted their flash animation as empty space! You should also not bother optimizing a flash animation gizmo, as it will be a waste of time.
4. Avoid Using Java Script
If you are using Javascript or CSS in your pages, you probably stuck it at the top of your pages. Remember that search engines tend to rate what they find at the top of pages a bit higher so don’t put java script at the top of your page. .
A better way to do things is put the Javascript (or CSS) in a separate file, and include it into your pages with a single tag. To avoid this kind of headache however, it’s probably a good idea to avoid using java script at all.
5. Make Sure Your HTML is correct.
Search engine spiders also hate code that has errors in it. Just because your page is displaying nicely does NOT mean that the code itself doesn’t contain errors. Search engines read HTML not what shows up visually on the web. The more perfect your HTML the more likely a search engine is to rank it higher.
* Look before you leap! Plan your Web site before you spend money and time on search engine optimization!
With a little forethought, knowledge of SEO and imagination it is possible for anybody, including you, to achieve the presence you need to succeed with a business on the Internet!
Now you’ve got a decent web page, with good content and meta tags. However before you start entering meta tags into search engines. Here is a summary of some tips on what to do (and what not to do), to improve your relationship with the search engines.
1. Get Your Own Domain
As mentioned before in this book the main reason for getting your own domain name is that some search engines won’t list you unless you do. People are more likely to buy from you if you have your own domain name.
What looks better to you, “http://www.mittsforbighands.com/” or “http://members.aol.com/home/page- mitss/05781/”?
2. Submit Pages With Lots of Links
Many search engines are now ranking web pages that contain a lot of links to other sites higher than those that contain fewer links. This is why it is a good idea to submit your pages with as many links to other sites contained in them as possible and also to make sure that you are well pinged by other bloggers.
However, make sure that any links that appear on your site are related to the content of your pages! If not you will simply waste bandwidth drawing unrelated traffic.
Whenever you find a web site that has content similar to yours, email the webmaster and ask for a link, pointing out why it would be appropriate. If he has content on his site useful to your visitors, link to him without even offering to trade links. Link to him, then email him and ask for a link back. This helps drive traffic to your site and increase your popularity in the search engines.
3. Avoid Using Flash Animation
Search engines perceive sites with flash as being “empty spaces.” Rather than checking out the content, most search engines just discard the URL. Thousands of sites have been rejected because a spider inside a search engine denoted their flash animation as empty space! You should also not bother optimizing a flash animation gizmo, as it will be a waste of time.
4. Avoid Using Java Script
If you are using Javascript or CSS in your pages, you probably stuck it at the top of your pages. Remember that search engines tend to rate what they find at the top of pages a bit higher so don’t put java script at the top of your page. .
A better way to do things is put the Javascript (or CSS) in a separate file, and include it into your pages with a single tag. To avoid this kind of headache however, it’s probably a good idea to avoid using java script at all.
5. Make Sure Your HTML is correct.
Search engine spiders also hate code that has errors in it. Just because your page is displaying nicely does NOT mean that the code itself doesn’t contain errors. Search engines read HTML not what shows up visually on the web. The more perfect your HTML the more likely a search engine is to rank it higher.
* Look before you leap! Plan your Web site before you spend money and time on search engine optimization!
With a little forethought, knowledge of SEO and imagination it is possible for anybody, including you, to achieve the presence you need to succeed with a business on the Internet!
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SOURCE : TOP SEO-Secrets Part III-3: Submitting Your Site to Search Engines
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